Blog viewers may have seen the work that went into the Eleven Pepper’s Identity and when hired a designer should not only do what is asked but go beyond and amaze. Well, that often results in what a colleague calls “killing your babies.” Hence, a director’s cut, if you will—the identity as I wanted it.
The Team BBC Identity was developed by converging the leading colors of Team BBC which used hot pink for a number of years, light blue from the increased sponsorship of Baltimore Bicycle Works and the continuing sponsorship of the parent club: Baltimore Bicycle Club a leading area bicycle support and advocacy organization. Team BBC’s focus is more sepcific in the racing realm and as a part of efforts to grow membership they looked for a clearer identity to welcome new members and friends to their efforts.
Schooley Mill Cross Poster
Schooley Mill Cross Logo
Team BBC Logo
Kit Design (2014 – 2015)
Kit, in action.
Tuesday Night Time Trial Event Logo
Sign Supporting the event